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lysteria

Posted 7/24/2014 4:45pm by Ben Wenk.

Aerial Peach Orchard, 3springsIf you're reading this update, a grocery store near you recently pulled California peaches off its shelves because of a recent lysteria contamination.  

 

Should local Giants, Aldis, Trader Joes, Costco's etc. be stocking peaches, plums etc from California?  Well, if people buy them, they'll continue to sell them.  A better question, should these stores stock peaches while local products are in season?  Well... again, California peaches will always be cheaper because they've got the economy of scale on their side. A lot of people are looking to buy cheap peaches.  Georgia, South Carolina the same - they can grow peaches cheaper in these places than we can.  When people want cheap fruits and vegetables, these grocery stores will sell them.  However, lysteria is no laughing matter so that could start to make an impact on people's buying decisions as well.  

 

So, there's a reason that cheap food is so inexpensive and this week's recall is a prime example of this.  But what can we do to lower the cost of food?  Well, as French grocer Intermarché has done in this video(embedded below), we can reduce food waste.  The third largest chain of groceries in food-crazed France introduced the concept of "inglorious fruits and vegetables" - oddball and somewhat ugly produce purchased directly from local growers and offered to the public at a discount.  The idea was a huge hit and produced measurable impacts on their receipts AND in reducing food waste.  How cool it would be to see these super markets replace the shelf space one occupied by recalled California peaches with local, "inglorious" fruits and vegetables?  That sounds like cheap(er), healthy, safe eating that we can all get behind.